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Privacy Notice

Privacy Notice


Date of last update:  May 2018


The EU General Data Protection Regulation which applies from 25th May 2018, gives people more control over how their personal data is used.  The Regulation sets out your rights as an individual regarding how your personal data is collected, used and stored, including your rights to have data corrected or removed.  We take your privacy and security of your personal information very seriously and are committed to protecting and respecting your privacy.


This notice sets out the purpose for which personal data that Art Of Football Ltd collects from you, or that you provide to us, will be processed by us.  This applies whether your personal data was obtained directly by us or provided to us from other sources.  Please read it carefully to understand our views and practices regarding your personal date and how we will treat it.




Who we are


Art Of Football Ltd is a company registered in England and Wales under company number 08797886, whose registered address is 32 Eldon Business Park, Attenborough, Beeston, Nottingham, NG9 6DZ.


References to ‘we’ or ‘us’ are to Art Of Football Ltd.


What do we do


Art Of Football Ltd produce and sell football related artwork across various mediums.


What type of personal information will be processed and why




We do not and will not ask you for any ‘special category personal data’.


Who might your personal data be shared with


We may disclose your personal information to the following categories of recipients:


To our suppliers and partners in order for them to help us provide our services to you;

Our IT systems providers (currently Mailchimp) to assist us with providing you with an efficient, modern and professional  communication service.

Our postal and courier providers (currently Royal Mail) to assist us with delivery of goods and services to you.


To any other person with your consent to the disclosure or where we are required to do so by law.


Our legal basis for processing personal information


Our legal basis for collecting and using your personal information will depend on the personal information collected and the specific context in which we collect it.  In respect of the personal information and the purposes for which we may process your personal information which are set out in this Notice, we have confirmed the legal basis upon which we collect and process your personal information in the ‘What type of personal information will be processed and why’ section above.

If we ask you to provide personal information to comply with a legal requirement or to perform a contract with youor with your explicit consent, we will make this clear at the relevant time and advise you whether the provision of personal information is mandatory or not (as well as the possible consequences if you do not provide your personal information).


Similarly, if we collect and use your personal information in reliance on our legitimate business interests, we will make clear to you at the relevant time what those legitimate business interests are.


If you have any questions about or need further information concerning the legal basis on which we collect and use your personal information, please contact using the contact details provided under the ‘How to contact us’ heading below.


International data transfers


We do not transfer or process your personal information in any other countries.


Your data protection rights


You have the following data protection rights:


If you wish to access, correct, update or request deletion of your personal information, you can do so at any time by contacting us using the contact details provided under the “How to contact us” heading below;


In addition, you can object to processing of your personal information, ask us to restrict processing of your personal information or request portability of your personal information. Again, you can exercise these rights by contacting us using the contact details provided under the “How to contact us” heading below.


You have the right to opt-out of marketing communications we send you at any time. You can exercise this right by clicking on the “unsubscribe” or “opt-out” link in the marketing e-mails we send you. To opt-out of other forms of marketing (such as postal marketing or telemarketing), then please contact us using the contact details provided under the “How to contact us” heading below.


Similarly, if we have collected and process your personal information with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your personal information conducted in reliance on lawful processing grounds other than consent. For specific information about our processing of your sensitive category personal data with your consent, please see the "Your consent to us processing your special category personal data" heading below.


You have the right to complain to a data protection authority about our collection and use of your personal information. For more information, please contact your local data protection authority. (Contact details for data protection authorities in the European Economic Area, Switzerland and certain non-European countries (including the US and Canada) are available at


We respond to all requests we receive from individuals wishing to exercise their data protection rights in accordance with applicable data protection laws.


Data retention


We retain personal information we collect from you where we have an ongoing legitimate need to do so, for example:


to provide you with a product or service you have requested us to provide,


to perform our contractual obligations to you;


to comply with applicable legal, tax or accounting requirements;


to defend or manage any claims or complaints between us, you and any relevant third party including taking legal advice in respect of such claims in order to establish, exercise or defend our legal rights or such claims. This would include complaints and claims which you may bring against us or which are submitted to a court, regulatory authority or ombudsman.


When we have no ongoing legitimate need to process your personal information, we will either delete or anonymise it or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.


Using our website



We may use “cookies” to keep track of your visit to our website and give you a better browsing

experience. Where used, these cookies are downloaded to your computer automatically. This cookie file is stored on the hard drive of your computer as cookies contain information that is transferred to your computer’s hard drive. They help us to improve our website and the service that we provide to you.


All computers have the ability to decline cookies. This can be done by activating the setting on your

browser which enables you to decline the cookies. Please note that should you choose to decline

cookies, you may be unable to access particular parts of our website.


Social media widgets and applications

Our website may include functionality to enable sharing via third party social media applications, such as the Facebook Share button and Twitter widget. These social media applications may collect and use information regarding your use of our site. Any personal information that you provide via such social media applications may be collected and used by that social media application and such interactions are governed by the privacy policies of the companies that provide the application. We do not have control over, or responsibility for, those companies or their use of your information.


Links to external websites

Our site may, from time to time, contain links to and from the websites of our partner networks or other business links. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies or how such websites collect and use your data. Please check these policies before you submit any personal data to these websites.


Updates to this Notice


We may change or update this Notice in order to maintain our compliance with applicable law and regulation or following an update to our internal practices. When we update our Notice, we will take appropriate measures to inform you, consistent with the significance of the changes we make.


How to contact us


If you would like to contact us in relation to this Notice or if you have any other questions in respect of our processing of your personal information, please contact the Data Controller at Unit 17, Avenue B, Sneinton Market, Nottingham, NG1 1DU; email; telephone 0115 8412834